
John Lieber- Broker/Owner New Leaf Realty
John Lieber, Broker/Owner of New Leaf Realty, has been helping buyers, sellers, and investors navigate the real estate market since 2008 with a client-first approach built on trust, strategy, and personal service. Serving primarily La Mesa, as well as San Carlos, Del Cerro, and communities throughout San Diego County, John is committed to helping clients make confident, informed decisions while feeling supported every step of the way.

One of the key differences in working with John is direct broker involvement. Clients work with John personally throughout the process, creating clear accountability, consistent communication, and a higher level of service from start to finish. For sellers navigating an important life transition—whether moving up, downsizing, or relocating—having direct access to an experienced broker provides guidance and confidence during every stage of the transaction.John is also known for his thoughtful approach to property preparation and presentation. He believes that how a home is prepared for the market has a major impact on how buyers perceive its value. From staging guidance and property preparation to professional photography and video marketing, John helps sellers present their homes with care and intention so the market sees the property at its absolute best. His focus is not simply on listing homes, but on creating a presentation strategy that helps each property stand out in a competitive market.
With years of broker experience, an investment background, and a Business Management degree from San Diego State University, John brings a strategic and analytical perspective to every transaction. Clients rely on his judgment for guidance on pricing, timing, property condition, improvements, negotiation strategy, and long-term value. His experience working with real estate investment groups strengthened his ability to evaluate opportunities, negotiate effectively, and help clients make financially sound decisions based on their goals.Above all, John believes real estate should feel personal—not transactional. His clients are guided through the process with honest advice, patient communication, and genuine care rather than pressure or sales tactics. Whether working with first-time buyers, experienced sellers, or investors, John’s goal is to create a calm, informed experience where clients feel supported, respected, and confident in their decisions.
Before entering real estate, John competed as a world-ranked professional golfer, an experience that shaped the discipline, preparation, focus, and ability to perform under pressure that continue to define his professional approach today. While real estate is ultimately about serving people, those lessons from professional golf continue to influence the level of preparation, attention to detail, and commitment he brings to every client relationship.
"This is the second time I have contracted John to sell a property. He is highly skilled and knowledgeable in his craft. John communicates regularly throughout the process and is great at negotiations and taking care of details. In particular what I cherish is that John is first and always honest during the transaction process....sometimes advising against his own interest, while ensuring that I get the best advice possible." Scott B"John is patient, thoughtful, and confident. He was fantastic to work. The other realtors we interacted with during the selling and buying of our homes all commented on what a great guy he was, and that he was easy to work with. During what can be a very stressful process, John helped us find buyer who paid more than what we expected to get on our home, and he helped us close on a home in an area we never thought we could afford! We couldn't be more pleased with his work and are thankful for his expertise in helping us land in our dream location." Sean & Nicole H"John is an experienced, efficient, and excellent real estate broker. We bought and sold with John and both transactions were fast and easy. He surrounds himself with knowledgeable associates to help in all the many areas of the real estate process. John was always quick to respond and ready to take action if we had a concern. He also helped us with ideas and referrals for home projects. John is a reliable, honest, and accomplished professional. We highly recommend him!" Paul & Megan K


John Lieber- New Leaf Realty- 619 922-1000
8033 La Mesa Blvd, La Mesa, CA 91942
CA DRE#01825624


